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Achiievers Equities vs. Axis Direct

All stockbrokers charge you a fee for carrying out trading transactions. They charge you different fees for different asset classes. So, to maximize your returns and best trading experience, you need to choose the best stock broker.

Among the best stockbrokers in India, two top names are Achiievers Equities and Axis Direct. Please find a thorough comparison study for both the stock brokers, and find the table below for the comparison of Achiievers Equities and Axis Direct.


Overview

Achiievers Equities are Axis Direct both private companies and Achiievers Equities operates as a discount broker, while Axis Direct functions as a full service broker. Suman Chakrvarty co-founded Achiievers Equities in 1999. And Axis Direct was founded in the year 2011 by Arun Thukral. Achiievers Equities's headquarters are in Kolkata, West Bengal and Axis Direct's headquarters are in Mumbai, India.

Achiievers Equities operates as a discount broker, while Axis Direct functions as a full service broker. Achiievers Equities is registered in NSE, BSE and MCX, while Axis Direct is registered in BSE, NSE, MCX. The total branches of Achiievers Equities are 1 and the Axis Direct branches are 56.

OverviewAchiievers EquitiesAxis Direct
Broker TypeDiscount BrokerFull Service Broker
Type of companyPrivatePrivate
HeadquarterKolkata, West BengalMumbai, India
FoundersSuman ChakrvartyArun Thukral
Foundation Year19992011
Supported ExchangesNSE, BSE and MCXBSE, NSE, MCX
Total branches156

Achiievers Equities and Axis Direct Trading Account Opening and Demat Charges

A dematerialization account, also known as a Demat account keeps the securities in an electronic form that are deposited with National Securities Depository Limited (NSDL) or Central Depository Services Limited (CDSL).

Account opening fees for various brokers range from 0 to Rs.200, with Achiievers Equities charging Rs.750 and Axis Direct charging Rs.999.

When you open a Demat account, you must pay specific fees such as account maintenance fees, broker commissions, GST, and STT. When you open a Demat account, you must pay specific fees such as account maintenance charges, broker commissions, GST, and STT. So, account maintenance charges (AMC) for the Achiievers Equities Demat account is Free and for the Axis Direct Demat account is Rs.650 per Annum. The Trading AMC for Achiievers Equities and Axis Direct is free. And the margin money for both brokers is also zero.

As we know that NSDL and CDSL are the two depositories in India registered by Indian Government which holds various securities in electronic form like stocks, bonds, etc. So, the depository for both Achiievers Equities and Axis Direct is CDSL.

Account Opening and Demat ChargesAchiievers EquitiesAxis Direct
Trading Account Opening ChargesRs.750Rs.999
Demat AMC (Annual Maintenance Charges)FreeRs.650 per Annum
Trading AMC (Annual Maintenance Charges)FreeFree
Margin MoneyZero MarginRs.25,000
Offline to Online ChargesYesNot applicable
DepositoryCDSL & NSDLCDSL & NSDL

Achiievers Equities and Axis Direct Equity Brokerage Charges

There are more charges that a broker charges for equity transactions.

Equity delivery charges: This means holding the stocks for a certain period of time and selling it when you make a profit. Different brokers charge different rates on Equity Delivery. The Equity Delivery charges for Achiievers Equities is Rs.15 per executed order, while Axis Direct charges you 0.20% – 0.60%.

Equity Intraday: This means when you buy and sell stocks on the same day. So, the equity intraday brokerage charges for Achiievers Equities is Rs.15 per executed order and for Axis Direct also, it is 0.03% – 0.05%.

Equity Futures: Equity futures refers to the purchase and sale of shares at a fixed price on a future date. Achiievers Equities charge Rs.15 per executed order and Axis Direct charge 0.03% – 0.05% for equity futures.

Equity Options: These are contracts that allow an investor to buy or sell equities at a predetermined or strike price, (1 contract=100 shares). For equity options, Achiievers Equities charges Rs.15 per executed order, and Axis Direct charges Rs.10 per lot.

Equity Brokerage ChargesAchiievers EquitiesAxis Direct
Equity Delivery BrokerageRs.15 per executed order0.20% – 0.60%
Equity Intraday BrokerageRs.15 per executed order0.03% – 0.05%
Equity Futures BrokerageRs.15 per executed order0.03% – 0.05%
Equity Options BrokerageRs.15 per executed orderRs.10 per lot

Achiievers Equities and Axis Direct Currency Brokerage Charges

Currency trading is also known as forex trading, which is used to buy and sell currency pairs. Most brokers offer this trading service.

Currency Future: It is also known as Foreign exchange futures. It is a type of contract where buying and selling of currencies is done on a future date at a fixed price. The Currency Futures Brokerage for Achiievers Equities is Rs.15 per executed order and for Axis Direct is 0.03% – 0.05%.

Currency Options: A currency option, like an equity option, is a contract that allows a buyer the right (but not the responsibility) to purchase or sell a specified currency at a fixed exchange rate on or before a particular date. Achiievers Equities charges Rs.15 per executed order for currency options, whereas Achiievers Equities charges Rs.10 per lot.

Currency Brokerage ChargesAchiievers EquitiesAxis Direct
Currency Futures BrokerageRs.15 per executed order0.03% – 0.05%
Currency Options BrokerageRs.15 per executed orderRs.10 per lot

Achiievers Equities and Axis Direct Commodity Brokerage Charges

Commodity Trading: Commodity trading involves the purchase and sale of various commodities such as gold, silver, agriculture, and energy, as well as their derivative products. Achiievers Equities charges Rs.15 per executed order for commodity trading, while Axis Direct charges NA.

Commodity Brokerage ChargesAchiievers EquitiesAxis Direct
Commodity Options BrokerageRs.15 per executed orderNA

Achiievers Equities and Axis Direct Other Charges

Here are some other broker charges that should know about -

Minimum Broker Charges: Achiievers Equities levies a minimum brokerage fee of Rs.15, while Axis Direct charges Percentage of Transaction brokerage fee.

Transaction Brokerage Charges: Achiievers Equities levies a transaction brokerage charge of 0.00280% of Total Turnover, while Axis Direct charges 0.00325% of Total Turnover.

SEBI Turnover Charges: Securities and Exchange Board of India (SEBI) is the market regularly and monitors fair trade practices. They also charge a small fee known as the SEBI Turnover fee. So, the SEBI Turnover charges for Achiievers Equities is 0.0002% of Total Turnover and for Achiievers Equities is 0.0002% of Total Turnover.

Stamp Duty Charges: This fee is charged as per the state and asset class.

GST Charges (Goods and Services Tax): GST of 18% is charged (brokerage and transaction charges)

STT (Securities Transaction Tax): The STT charges for Achiievers Equities are 0.0115% of Total Turnover, while for Axis Direct, they are 0.0126% of Total Turnover.

Call and Trade Charges: This charge varies for different brokers. Achiievers Equities charges Rs 20 per trade and Axis Direct charges Rs 20 per call.

Other Brokerage ChargesAchiievers EquitiesAxis Direct
Minimum Brokerage ChargesRs.15Percentage of Transaction
Transaction Brokerage Charges0.00280% of Total Turnover0.00325% of Total Turnover
SEBI Turnover Charges0.0002% of Total Turnover0.0002% of Total Turnover
Stamp Duty ChargesAs per the stateAs per the state
GST Charges18% of (Brokerage + Transaction Charges)18% of (Brokerage + Transaction Charges)
STT Charges0.0115% of Total Turnover0.0126% of Total Turnover
Call and Trade ChargesRs 20 per tradeRs 20 per call

Achiievers Equities and Axis Direct Equity Exposure/Leverage

With the leverage, you can trade for a much higher amount than you actually pay for it. It means to borrow money for buying securities. For example, if you want to buy stocks for Rs. 5,00,000, but have only funds of Rs. 2,00,000. Then, you can get the remaining 3,00,000 Rs. from the broker by paying them some margin amount.

Equity Delivery: Leverage provided for Equity Delivery by Achiievers Equities is up to Upto 2x and by Axis Direct it is up to Upto 10x.

Equity Intraday: Leverage for equity intraday by Achiievers Equities is up to Upto 5x and by Axis Direct it is up to Upto 15x.

Equity Futures: Leverage for Equity Futures by Achiievers Equities is up to Upto 3x and by Axis Direct it is up to Upto 12x.

Equity Options: Leverage for Equity Options by Achiievers Equities is up to Upto 3x and by Axis Direct also, it is up to Upto 12x.

Equity LeverageAchiievers EquitiesAxis Direct
Equity DeliveryUpto 2xUpto 10x
Equity IntradayUpto 5xUpto 15x
Equity FuturesUpto 3xUpto 12x
Equity OptionsUpto 3xUpto 12x

Achiievers Equities and Axis Direct Currency Leverage

The currency futures leverage provided by Achiievers Equities is up to Upto 2x, while for Axis Direct it is up to Upto 7x.

The currency options leverage provided by Achiievers Equities is up to Upto 2x, while for Axis Direct it is up to Upto 8x.

Currency LeverageAchiievers EquitiesAxis Direct
Currency FuturesUpto 2xUpto 7x
Currency OptionsUpto 2xUpto 8x

Achiievers Equities and Axis Direct Commodity Leverage

The commodity leverage provided by Achiievers Equities is up to Upto 2x, while for Axis Direct it is up to NA.

Commodity LeverageAchiievers EquitiesAxis Direct
CommodityUpto 2xNA

Achiievers Equities and Axis Direct Offers

Brokers offer various exciting offers to entice new customers. Here are some of them:

Free Stock Trading and Demat Accounts: many brokers offer new investors to open an account free to cost and start trading straight away with them.

Flexible Plans: attractive plans at an economical price such as ProStocks monthly plan targeting equity cash and currency F&O at Rs.899 and Rs.499, respectively.

Brokerage Discounts: Coupons providing up to 50% discount at their rates.

Happy Hours: A specific time slot where the trades/customers get broker's services at a discount.

1-month Free Plan: where brokers provide free delivery trading such as OneTradePlus.

Holiday Offers: brokers are providing their services at a discounted rate on special events such as Diwali.

Referral Program: brokers provide a discount when your family or friends sign up with the broker using your referral code.

Zero Brokerage on Loss Trade: complete refund of money on unsuccessful trades.

OffersAchiievers EquitiesAxis Direct
Free Stock Trading AccountYesNo
Free Demat AccountNoNo
Flexible PlansYesYes
Brokerage DiscountsYesNo
Happy HoursNoNo
1 Month Free PlanNoNo
Holiday OffersYesNo
Referral ProgramYesNo
Zero Brokerage on Loss TradesNoNo

Achiievers Equities and Axis Direct Features

Equity Trading: Achiievers Equities and Axis Direct brokers are among the top brokers in India. They provide you with various trading options like Equity Delivery, Equity Intraday and Equity Futures and Options trading.

Currency and Commodity Trading: Achiievers Equities and Axis Direct also offer you to trade in currency and commodities.

Initial Public Offering (IPOs): One of the greatest advantages of Achiievers Equities and Axis Direct broker is that you can also invest in IPOs. Achiievers Equities also has an added advantage that they provide you with robo-advisory services as well.

Trading Exposure: Different brokers provide different trading exposures. Achiievers Equities offers trading exposure of up to Upto 5x, while Axis Direct gives up to Upto 15x.

Mutual Funds: Investing in mutual funds is a great option to grow your wealth and many brokers offer the option to invest on that. With Achiievers Equities and Axis Direct, you can invest in mutual funds through SIP and Lumpsum.

Forex Trading: With Forex Trading, you can trade in various international currencies. Achiievers Equities and Axis Direct also allow you to trade in forex trading.

FeaturesAchiievers EquitiesAxis Direct
Equity Delivery TradingYesYes
Equity Intraday TradingYesYes
Equity Futures TradingYesYes
Equity Options TradingYesYes
Currency TradingYesYes
Commodity TradingYesNo
IPO (Initial public offering)YesYes
Stocks SuggestionsNoNo
Robo AdvisoryNoNo
PMS (Portfolio Management Services)NoYes
Trading InstitutionNoNo
Trading ExposureUpto 5xUpto 15x
Mutual FundsYesYes
SIP (Systematic Investment Plan)YesYes
Forex TradingNoNo
BankingNoYes
InsuranceNoYes

Achiievers Equities and Axis Direct Advisory Services

Discount brokers and full-service brokers offer different services. Here are some of the top advisory services offered by brokers-

Fundamental Reports: These are the reports that analyse a company's financial statements and help investors and financial analysts make decisions about a company's present financial status.

Research Reports: Many broker companies have in-house research teams which are experienced and help people to give research reports on various securities like stocks, currency, mutual funds, etc. Achiievers Equities and Axis Direct offer you in-depth research reports.

Company Reports: These are detailed and easy-to-understand reports on the company's measures throughout the year, month, or week.

Relationship Manager: Full-service broker gives a dedicated relationship manager, who will clear all your trading queries and help you throughout your trading journey.

Other Services: Many brokers provide more services depending upon the brokerage price like Company Stock Reviews, Free Stock Tips, IPO Reports, Top Picks, Daily Market Reviews, Monthly Reports, Weekly Reports and Offline Advisory.

Advisory ServicesAchiievers EquitiesAxis Direct
Fundamental ReportsYesYes
Research ReportsNoYes
Company ReportsNoYes
Annual ReportsNoYes
Company Stock ReviewNoYes
Free Stock TipsYesNo
IPO ReportsNoYes
Top PicksYesYes
Daily Market ReviewYesNo
Monthly ReportsYesYes
Weekly reportsYesYes
Offline AdvisoryNoYes
Relationship ManagerNoYes

Achiievers Equities and Axis Direct Desktop Trading Platforms

A trader can utilise multiple trading platforms to trade in stocks, commodities, etc. A good and advanced trading platform can make your trading easier and result in profit maximization. Achiievers Equities and Axis Direct offer a Desktop Trading Platform with advanced tools, interactive charts, and quick buying and selling of securities. Their trading platforms can be used in Windows, Mac and Desktop browsers as well.

Desktop Trading PlatformsAchiievers EquitiesAxis Direct
WindowsYesYes
MacYesYes
Desktop BrowserYesYes

Achiievers Equities and Axis Direct Mobile Trading Platforms

Achiievers Equities and Axis Direct offer you mobile trading platforms which can be used in iOS and Android applications.

Mobile Trading PlatformsAchiievers EquitiesAxis Direct
Mobile BrowserNoYes
Android AppNoYes
iOS AppNoYes
Windows AppNoNo
Other mobile osNoNo

Achiievers Equities and Axis Direct Customer Support

Customer service is a critical aspect in converting a new customer into a loyal and long-term customer. Because the trading market moves quickly, an investor requires appropriate customer assistance from their brokers. Achiievers Equities and Axis Direct give good customer support and service to their clients. They help you in online trading through chat support, e-mail support and call support.

Customer Support FeaturesAchiievers EquitiesAxis Direct
Relationship ManagerNoYes
Offline TradingNoYes
Online TradingYesYes
24 * 7 SupportNoYes
Email SupportYesYes
Chat SupportNoNo
Toll free numberNoNo
Support Branches0186

Achiievers Equities and Axis Direct Customer Complaints

The BSE and NSE actively accept and handle complaints to maintain a stringent check and balance on fair-trade opportunities. Investors can file complaints about brokers or companies in case of any unfair trade practices. BSE and NSE make sure to resolve your complaints within a certain time. Check out the table below for Achiievers Equities and Axis Direct registered and resolved complaints.

For Achiievers Equities, the Percentage of resolved BSE complaints is 88.89 % and the Percentage of resolved NSE complaints is 88.00 %.

For Axis Direct, the Percentage of resolved BSE complaints is 89.15 % and the Percentage of resolved NSE complaints is 87.30 %.

We can say that Achiievers Equities is better than Axis Direct in case of resolving customer complaints.

BSE ComplaintsAchiievers EquitiesAxis Direct
BSE Complaints18129
BSE Resolved Complaints16115
Percentage of resolved BSE complaints88.89 %89.15 %
NSE Complaints25189
NSE Resolved Complaints22165
Percentage of resolved NSE complaints88.00 %87.30 %
BSE/NSE Complaint vs. Resolved Percentage88.44 %88.22 %

Frequently Asked Questions


  1. Is Achiievers Equities better than Axis Direct?

    Achiievers Equities is a discount broker and Axis Direct is a full service broker. You need to look for brokerage charges, account opening fees, trading platforms, etc. to determine which one is better.

  2. Is Axis Direct better than Achiievers Equities?

    Axis Direct is a full service broker and Achiievers Equities is a discount broker. As a result, we must examine features such as brokerage costs, account opening fees, trading platforms, and more to determine which of them is a better stockbroker.

  3. Which is cheaper between Achiievers Equities and Axis Direct?

    The brokerage charges for Achiievers Equities are on the cheaper side since it is a discount broker, while Axis Direct is a full-service broker. In general, the brokerage fees for both of them will be relatively similar. Examine the brokerage fees in-depth to determine the less expensive broker for your requirements.

  4. Which is better, Achiievers Equities and Axis Direct?

    To figure out which of the two stockbrokers, Achiievers Equities and Axis Direct, is better, compare their brokerage charges, trading platforms, other expenses, research, account opening charges, and so on.


Compare Achiievers Equities with other stock brokers

Visit the following pages to see a detailed comparision report of Achiievers Equities with other brokerage firms.


Compare Axis Direct with other stock brokers

Visit the following pages to see a detailed comparision report of Axis Direct with other brokerage firms.