Compare stock brokers
Upstox vs. Goodwill Wealth
All stockbrokers charge you a fee for carrying out trading transactions. They charge you different fees for different asset classes. So, to maximize your returns and best trading experience, you need to choose the best stock broker.
Among the best stockbrokers in India, two top names are Upstox and Goodwill Wealth. Please find a thorough comparison study for both the stock brokers, and find the table below for the comparison of Upstox and Goodwill Wealth.
Overview
Upstox are Goodwill Wealth both private companies and Upstox operates as a discount broker, while Goodwill Wealth functions as a full service broker. Raghu Kumar, Ravi Kumar & Shrinivas Vishvanath co-founded Upstox in 2009. And Goodwill Wealth was founded in the year 2008 by GANDHIMATHI BASKARAN. Upstox's headquarters are in Mumbai, India and Goodwill Wealth's headquarters are in Chennai, Tamil Nadu.
Upstox operates as a discount broker, while Goodwill Wealth functions as a full service broker. Upstox is registered in BSE, NSE, MCX, while Goodwill Wealth is registered in NA. The total branches of Upstox are 4 and the Goodwill Wealth branches are 0.
| Overview | Upstox | Goodwill Wealth |
|---|---|---|
| Broker Type | Discount Broker | Full Service Broker |
| Type of company | Private | Private |
| Headquarter | Mumbai, India | Chennai, Tamil Nadu |
| Founders | Raghu Kumar, Ravi Kumar & Shrinivas Vishvanath | GANDHIMATHI BASKARAN |
| Foundation Year | 2009 | 2008 |
| Supported Exchanges | BSE, NSE, MCX | NA |
| Total branches | 4 | 0 |
Upstox and Goodwill Wealth Trading Account Opening and Demat Charges
A dematerialization account, also known as a Demat account keeps the securities in an electronic form that are deposited with National Securities Depository Limited (NSDL) or Central Depository Services Limited (CDSL).
Account opening fees for various brokers range from 0 to Rs.200, with Upstox charging Rs.150 and Goodwill Wealth charging Zero.
When you open a Demat account, you must pay specific fees such as account maintenance fees, broker commissions, GST, and STT. When you open a Demat account, you must pay specific fees such as account maintenance charges, broker commissions, GST, and STT. So, account maintenance charges (AMC) for the Upstox Demat account is Rs.150 per annum and for the Goodwill Wealth Demat account is Rs.333 per Annum. The Trading AMC for Upstox and Goodwill Wealth is free. And the margin money for both brokers is also zero.
As we know that NSDL and CDSL are the two depositories in India registered by Indian Government which holds various securities in electronic form like stocks, bonds, etc. So, the depository for both Upstox and Goodwill Wealth is CDSL.
| Account Opening and Demat Charges | Upstox | Goodwill Wealth |
|---|---|---|
| Trading Account Opening Charges | Rs.150 | Zero |
| Demat AMC (Annual Maintenance Charges) | Rs.150 per annum | Rs.333 per Annum |
| Trading AMC (Annual Maintenance Charges) | Free | Rs.230 per Annum |
| Margin Money | Zero | Zero Margin |
| Offline to Online Charges | Not applicable | Yes |
| Depository | CDSL | CDSL & NSDL |
Upstox and Goodwill Wealth Equity Brokerage Charges
There are more charges that a broker charges for equity transactions.
Equity delivery charges: This means holding the stocks for a certain period of time and selling it when you make a profit. Different brokers charge different rates on Equity Delivery. The Equity Delivery charges for Upstox is Zero, while Goodwill Wealth charges you 0.1% – 0.2%.
Equity Intraday: This means when you buy and sell stocks on the same day. So, the equity intraday brokerage charges for Upstox is Rs.20 and for Goodwill Wealth also, it is 0.01% – 0.02%.
Equity Futures: Equity futures refers to the purchase and sale of shares at a fixed price on a future date. Upstox charge Rs.20 and Goodwill Wealth charge 0.01% – 0.02% for equity futures.
Equity Options: These are contracts that allow an investor to buy or sell equities at a predetermined or strike price, (1 contract=100 shares). For equity options, Upstox charges Rs.20 per lot, and Goodwill Wealth charges Rs.10 – Rs.20 per Lot.
| Equity Brokerage Charges | Upstox | Goodwill Wealth |
|---|---|---|
| Equity Delivery Brokerage | Zero | 0.1% – 0.2% |
| Equity Intraday Brokerage | Rs.20 | 0.01% – 0.02% |
| Equity Futures Brokerage | Rs.20 | 0.01% – 0.02% |
| Equity Options Brokerage | Rs.20 per lot | Rs.10 – Rs.20 per Lot |
Upstox and Goodwill Wealth Currency Brokerage Charges
Currency trading is also known as forex trading, which is used to buy and sell currency pairs. Most brokers offer this trading service.
Currency Future: It is also known as Foreign exchange futures. It is a type of contract where buying and selling of currencies is done on a future date at a fixed price. The Currency Futures Brokerage for Upstox is Rs.20 and for Goodwill Wealth is 0.01% – 0.02%.
Currency Options: A currency option, like an equity option, is a contract that allows a buyer the right (but not the responsibility) to purchase or sell a specified currency at a fixed exchange rate on or before a particular date. Upstox charges Rs.20 per lot for currency options, whereas Upstox charges Rs.7 – Rs.10 per Lot.
| Currency Brokerage Charges | Upstox | Goodwill Wealth |
|---|---|---|
| Currency Futures Brokerage | Rs.20 | 0.01% – 0.02% |
| Currency Options Brokerage | Rs.20 per lot | Rs.7 – Rs.10 per Lot |
Upstox and Goodwill Wealth Commodity Brokerage Charges
Commodity Trading: Commodity trading involves the purchase and sale of various commodities such as gold, silver, agriculture, and energy, as well as their derivative products. Upstox charges Rs.20 for commodity trading, while Goodwill Wealth charges 0.01% – 0.02%.
| Commodity Brokerage Charges | Upstox | Goodwill Wealth |
|---|---|---|
| Commodity Options Brokerage | Rs.20 | 0.01% – 0.02% |
Upstox and Goodwill Wealth Other Charges
Here are some other broker charges that should know about -
Minimum Broker Charges: Upstox levies a minimum brokerage fee of Rs.20, while Goodwill Wealth charges Percentage of Transaction brokerage fee.
Transaction Brokerage Charges: Upstox levies a transaction brokerage charge of 0.00275% of Total Turnover, while Goodwill Wealth charges 0.00333%.
SEBI Turnover Charges: Securities and Exchange Board of India (SEBI) is the market regularly and monitors fair trade practices. They also charge a small fee known as the SEBI Turnover fee. So, the SEBI Turnover charges for Upstox is 0.0002% of Total Turnover and for Upstox is 0.0002% of Total Turnover.
Stamp Duty Charges: This fee is charged as per the state and asset class.
GST Charges (Goods and Services Tax): GST of 18% is charged (brokerage and transaction charges)
STT (Securities Transaction Tax): The STT charges for Upstox are 0.0126% of Total Turnover, while for Goodwill Wealth, they are 0.0126% of Total Turnover.
Call and Trade Charges: This charge varies for different brokers. Upstox charges Rs 20 per trade and Goodwill Wealth charges NA.
| Other Brokerage Charges | Upstox | Goodwill Wealth |
|---|---|---|
| Minimum Brokerage Charges | Rs.20 | Percentage of Transaction | Transaction Brokerage Charges | 0.00275% of Total Turnover | 0.00333% | SEBI Turnover Charges | 0.0002% of Total Turnover | 0.0002% of Total Turnover | Stamp Duty Charges | As per the state | As per the state | GST Charges | 18% of (Brokerage + Transaction Charges) | 18% of (Brokerage + Transaction Charges) | STT Charges | 0.0126% of Total Turnover | 0.0126% of Total Turnover | Call and Trade Charges | Rs 20 per trade | NA |
Upstox and Goodwill Wealth Equity Exposure/Leverage
With the leverage, you can trade for a much higher amount than you actually pay for it. It means to borrow money for buying securities. For example, if you want to buy stocks for Rs. 5,00,000, but have only funds of Rs. 2,00,000. Then, you can get the remaining 3,00,000 Rs. from the broker by paying them some margin amount.
Equity Delivery: Leverage provided for Equity Delivery by Upstox is up to Upto 5x and by Goodwill Wealth it is up to Upto 2x.
Equity Intraday: Leverage for equity intraday by Upstox is up to Upto 20x and by Goodwill Wealth it is up to Upto 5x.
Equity Futures: Leverage for Equity Futures by Upstox is up to Upto 7x and by Goodwill Wealth it is up to Upto 2x.
Equity Options: Leverage for Equity Options by Upstox is up to Upto 8x and by Goodwill Wealth also, it is up to Upto 5x.
| Equity Leverage | Upstox | Goodwill Wealth |
|---|---|---|
| Equity Delivery | Upto 5x | Upto 2x | Equity Intraday | Upto 20x | Upto 5x | Equity Futures | Upto 7x | Upto 2x | Equity Options | Upto 8x | Upto 5x |
Upstox and Goodwill Wealth Currency Leverage
The currency futures leverage provided by Upstox is up to Upto 5x, while for Goodwill Wealth it is up to Upto 2x.
The currency options leverage provided by Upstox is up to Upto 6x, while for Goodwill Wealth it is up to Upto 3x.
| Currency Leverage | Upstox | Goodwill Wealth |
|---|---|---|
| Currency Futures | Upto 5x | Upto 2x | Currency Options | Upto 6x | Upto 3x |
Upstox and Goodwill Wealth Commodity Leverage
The commodity leverage provided by Upstox is up to Upto 7x, while for Goodwill Wealth it is up to Upto 5x.
| Commodity Leverage | Upstox | Goodwill Wealth |
|---|---|---|
| Commodity | Upto 7x | Upto 5x |
Upstox and Goodwill Wealth Offers
Brokers offer various exciting offers to entice new customers. Here are some of them:
Free Stock Trading and Demat Accounts: many brokers offer new investors to open an account free to cost and start trading straight away with them.
Flexible Plans: attractive plans at an economical price such as ProStocks monthly plan targeting equity cash and currency F&O at Rs.899 and Rs.499, respectively.
Brokerage Discounts: Coupons providing up to 50% discount at their rates.
Happy Hours: A specific time slot where the trades/customers get broker's services at a discount.
1-month Free Plan: where brokers provide free delivery trading such as OneTradePlus.
Holiday Offers: brokers are providing their services at a discounted rate on special events such as Diwali.
Referral Program: brokers provide a discount when your family or friends sign up with the broker using your referral code.
Zero Brokerage on Loss Trade: complete refund of money on unsuccessful trades.
| Offers | Upstox | Goodwill Wealth |
|---|---|---|
| Free Stock Trading Account | Yes | No | Free Demat Account | No | No | Flexible Plans | No | Yes | Brokerage Discounts | Yes | Yes | Happy Hours | No | No | 1 Month Free Plan | No | No | Holiday Offers | No | No | Referral Program | No | No | Zero Brokerage on Loss Trades | No | No |
Upstox and Goodwill Wealth Features
Equity Trading: Upstox and Goodwill Wealth brokers are among the top brokers in India. They provide you with various trading options like Equity Delivery, Equity Intraday and Equity Futures and Options trading.
Currency and Commodity Trading: Upstox and Goodwill Wealth also offer you to trade in currency and commodities.
Initial Public Offering (IPOs): One of the greatest advantages of Upstox and Goodwill Wealth broker is that you can also invest in IPOs. Upstox also has an added advantage that they provide you with robo-advisory services as well.
Trading Exposure: Different brokers provide different trading exposures. Upstox offers trading exposure of up to Upto 20x, while Goodwill Wealth gives up to Upto 5x.
Mutual Funds: Investing in mutual funds is a great option to grow your wealth and many brokers offer the option to invest on that. With Upstox and Goodwill Wealth, you can invest in mutual funds through SIP and Lumpsum.
Forex Trading: With Forex Trading, you can trade in various international currencies. Upstox and Goodwill Wealth also allow you to trade in forex trading.
| Features | Upstox | Goodwill Wealth |
|---|---|---|
| Equity Delivery Trading | Yes | Yes | Equity Intraday Trading | Yes | Yes | Equity Futures Trading | Yes | Yes | Equity Options Trading | Yes | Yes | Currency Trading | Yes | Yes |
| Commodity Trading | No | Yes | IPO (Initial public offering) | Yes | Yes | Stocks Suggestions | No | No | Robo Advisory | Yes | No | PMS (Portfolio Management Services) | No | No |
| Trading Institution | No | No | Trading Exposure | Upto 20x | Upto 5x | Mutual Funds | No | Yes | SIP (Systematic Investment Plan) | No | Yes | Forex Trading | No | No | Banking | No | No | Insurance | No | Yes |
Upstox and Goodwill Wealth Advisory Services
Discount brokers and full-service brokers offer different services. Here are some of the top advisory services offered by brokers-
Fundamental Reports: These are the reports that analyse a company's financial statements and help investors and financial analysts make decisions about a company's present financial status.
Research Reports: Many broker companies have in-house research teams which are experienced and help people to give research reports on various securities like stocks, currency, mutual funds, etc. Upstox and Goodwill Wealth offer you in-depth research reports.
Company Reports: These are detailed and easy-to-understand reports on the company's measures throughout the year, month, or week.
Relationship Manager: Full-service broker gives a dedicated relationship manager, who will clear all your trading queries and help you throughout your trading journey.
Other Services: Many brokers provide more services depending upon the brokerage price like Company Stock Reviews, Free Stock Tips, IPO Reports, Top Picks, Daily Market Reviews, Monthly Reports, Weekly Reports and Offline Advisory.
| Advisory Services | Upstox | Goodwill Wealth |
|---|---|---|
| Fundamental Reports | No | No |
| Research Reports | Yes | No |
| Company Reports | No | No |
| Annual Reports | No | No |
| Company Stock Review | No | No |
| Free Stock Tips | No | Yes |
| IPO Reports | No | Yes |
| Top Picks | No | Yes |
| Daily Market Review | No | Yes |
| Monthly Reports | No | Yes |
| Weekly reports | No | Yes |
| Offline Advisory | No | Yes |
| Relationship Manager | No | Yes |
Upstox and Goodwill Wealth Desktop Trading Platforms
A trader can utilise multiple trading platforms to trade in stocks, commodities, etc. A good and advanced trading platform can make your trading easier and result in profit maximization. Upstox and Goodwill Wealth offer a Desktop Trading Platform with advanced tools, interactive charts, and quick buying and selling of securities. Their trading platforms can be used in Windows, Mac and Desktop browsers as well.
| Desktop Trading Platforms | Upstox | Goodwill Wealth |
|---|---|---|
| Windows | Yes | Yes |
| Mac | Yes | Yes |
| Desktop Browser | Yes | No |
Upstox and Goodwill Wealth Mobile Trading Platforms
Upstox and Goodwill Wealth offer you mobile trading platforms which can be used in iOS and Android applications.
| Mobile Trading Platforms | Upstox | Goodwill Wealth |
|---|---|---|
| Mobile Browser | Yes | No |
| Android App | Yes | Yes |
| iOS App | Yes | Yes |
| Windows App | No | No |
| Other mobile os | No | No |
Upstox and Goodwill Wealth Customer Support
Customer service is a critical aspect in converting a new customer into a loyal and long-term customer. Because the trading market moves quickly, an investor requires appropriate customer assistance from their brokers. Upstox and Goodwill Wealth give good customer support and service to their clients. They help you in online trading through chat support, e-mail support and call support.
| Customer Support Features | Upstox | Goodwill Wealth |
|---|---|---|
| Relationship Manager | No | No |
| Offline Trading | No | Yes |
| Online Trading | Yes | Yes |
| 24 * 7 Support | No | No |
| Email Support | Yes | Yes |
| Chat Support | No | No |
| Toll free number | No | No |
| Support Branches | Zero | 40 |
Upstox and Goodwill Wealth Customer Complaints
The BSE and NSE actively accept and handle complaints to maintain a stringent check and balance on fair-trade opportunities. Investors can file complaints about brokers or companies in case of any unfair trade practices. BSE and NSE make sure to resolve your complaints within a certain time. Check out the table below for Upstox and Goodwill Wealth registered and resolved complaints.
For Upstox, the Percentage of resolved BSE complaints is 68.11 % and the Percentage of resolved NSE complaints is 79.43 %.
For Goodwill Wealth, the Percentage of resolved BSE complaints is NaN % and the Percentage of resolved NSE complaints is 100.00 %.
We can say that Upstox is better than Goodwill Wealth in case of resolving customer complaints.
| BSE Complaints | Upstox | Goodwill Wealth |
|---|---|---|
| BSE Complaints | 185 | 0 |
| BSE Resolved Complaints | 126 | 0 |
| Percentage of resolved BSE complaints | 68.11 % | NaN % |
| NSE Complaints | 175 | 1 |
| NSE Resolved Complaints | 139 | 1 |
| Percentage of resolved NSE complaints | 79.43 % | 100.00 % |
| BSE/NSE Complaint vs. Resolved Percentage | 73.77 % | NaN % |
Frequently Asked Questions
Is Upstox better than Goodwill Wealth?
Upstox is a discount broker and Goodwill Wealth is a full service broker. You need to look for brokerage charges, account opening fees, trading platforms, etc. to determine which one is better.
Is Goodwill Wealth better than Upstox?
Goodwill Wealth is a full service broker and Upstox is a discount broker. As a result, we must examine features such as brokerage costs, account opening fees, trading platforms, and more to determine which of them is a better stockbroker.
Which is cheaper between Upstox and Goodwill Wealth?
The brokerage charges for Upstox are on the cheaper side since it is a discount broker, while Goodwill Wealth is a full-service broker. In general, the brokerage fees for both of them will be relatively similar. Examine the brokerage fees in-depth to determine the less expensive broker for your requirements.
Which is better, Upstox and Goodwill Wealth?
To figure out which of the two stockbrokers, Upstox and Goodwill Wealth, is better, compare their brokerage charges, trading platforms, other expenses, research, account opening charges, and so on.
Compare Upstox with other stock brokers
Visit the following pages to see a detailed comparision report of Upstox with other brokerage firms.
Compare Goodwill Wealth with other stock brokers
Visit the following pages to see a detailed comparision report of Goodwill Wealth with other brokerage firms.